(212) 823-9800

10 Columbus Cir, 4th Fl (nr. Eighth Ave.)
New York, NY 10019 40.7678 -73.9815

Get Map & Directions »

Neighborhoods: Clinton, Midtown

Hours:

Tue-Fri, noon-1pm and 6pm-9pm

Sat and Mon, 6pm-9pm

Sun, closed

Price:

$$$$

Last updated 4.14.11

Category:

Restaurants

Payment Methods:

American Express, Visa, MasterCard

Restaurant Special Features:

Quiet, Fine Dining, Private Rooms, Business Dining, Group Dining, Dine At The Bar, Prix Fixe Menu

Cuisine:

Japanese

Notable Chef:

Masa Takayama

What People Are Saying About Masa

Featured Review

Allison Austin

Contributor

The Scene – Calming earth tones and an absence of decoration--with the exception of live bamboo posts in a shallow pool behind the sushi bar--put the focus on Chef Masa Takayama and his expert team of cooks. There's a quiet, humble reverence in their work; it is anything but showy, yet exhilarating to watch. Servers blend seamlessly into the background, keeping tiny sake cups full and replacing dishes without intruding. Diners are pampered but not fussed over. – – The Food – Takayama accepts nothing short of the highest quality seafood. Cool uni floats in the mouth and…

Editor's Tips

The Extras:
The prix-fixe omakase (chef's choice) menu ranges from $400 to $600 per person. There is no a la carte menu.
Know Before You Go:
Reservations are required and cancellations must be made 48 hours in advance to avoid a $150 per-person charge.
What to Drink:
A brief selection of cold sakes is offered, including a crisp, clean Momenya otokoyama ($24).
ambiance
83.33000183105469% positive
  1. The decor in the restaurant, is nice, it completely lacks any sort of atmosphere.
  2. The decor was nice in terms of understated simplicity, but it was eerily quiet.
  3. It is the most romantic and elegant place to have a gourmet feast!
drinks
62.5% positive
  1. It was not until chef Masa took notice of the very unhappy couple that the manager researched the botch up, saw that we actually DID have a reservation at the sushi bar (it just wasn't "logged" as such) and tried to smooth it over by offering us the sushi
  2. it was good sushi but not for $800 per person (after food, wine and tip).
  3. The room itself is pleasant and it was nice to sit at the sushi bar.
  4. However, even for the best sushi, a meal that is $500 a person with drinks, tips, and tax is just way too expensive.
food quality
80.0% positive
  1. Never thought I'd dine here, because I like sushi but always thought the difference between good and great sushi would elude me, so why waste the money?
  2. The chef uses toro like other restaurants use parsley, and there were meltingly good hunks of it throughout the meal.
  3. The sushi was excellent, but after a while it is overkill.
  4. Toro tartare with caviar :incredible and so many other dishes I cannot list cause the list would be too long.
  5. However, even for the best sushi, a meal that is $500 a person with drinks, tips, and tax is just way too expensive.
  6. No doubt the food was amazing.
  7. Each course was unique in its own way and delicious.
  8. The food is divine.
  9. Chef Masa was incredible, the food was exquisite, the service staff very attentive.
  10. The food was dreadful.
  11. much prefer Nobu's testing menu where the focus is unique creations and one sushi course.
  12. best sushi ever not in Japan
  13. It was not until chef Masa took notice of the very unhappy couple that the manager researched the botch up, saw that we actually DID have a reservation at the sushi bar (it just wasn't "logged" as such) and tried to smooth it over by offering us the sushi
  14. The food is different, incredibly fresh and prepared with great care.
  15. it was good sushi but not for $800 per person (after food, wine and tip).
  16. The staff is very attentive, the food is exceptional.
  17. have had just as good or better sushi for a fraction of the price elsewhere in this city.
  18. The room itself is pleasant and it was nice to sit at the sushi bar.
  19. It is without a doubt the best sushi I have ever had the pleasure of tasting.
  20. It is a very expensive meal yet you really get what you deserve, which is the staff's attentiveness, the detail to the meal, the freshness of the seafood.
menu variety
100.0% positive
  1. much prefer Nobu's testing menu where the focus is unique creations and one sushi course.
service
68.75% positive
  1. The staff is very attentive, the food is exceptional.
  2. The staff was attentive, but almost nerve-racking as they quickly rush up to your table and then turn and speed away.
  3. With pretty much 1 seating per night, you are almost guaranteed great and attentive service.
  4. It was not until chef Masa took notice of the very unhappy couple that the manager researched the botch up, saw that we actually DID have a reservation at the sushi bar (it just wasn't "logged" as such) and tried to smooth it over by offering us the sushi
  5. It is a very expensive meal yet you really get what you deserve, which is the staff's attentiveness, the detail to the meal, the freshness of the seafood.
  6. The service was excellent, and I was impressed to see an Anglo female waitperson at a high-end Japanese joint - a first for me.
  7. Chef Masa was incredible, the food was exquisite, the service staff very attentive.
  8. And in contrary to some of the other reviews, I felt the staff were very attentive and professional.
value
50.0% positive
  1. Wines by the glass were an extortionate $19 each, and the least expensive bottle was $80.
  2. have had just as good or better sushi for a fraction of the price elsewhere in this city.
  3. Some other appetizers fell short of expectations though (ie, good, but not worth the price), like the tempura and veggies.
  4. Never thought I'd dine here, because I like sushi but always thought the difference between good and great sushi would elude me, so why waste the money?
  5. It is a very expensive meal yet you really get what you deserve, which is the staff's attentiveness, the detail to the meal, the freshness of the seafood.
  6. However, even for the best sushi, a meal that is $500 a person with drinks, tips, and tax is just way too expensive.
  7. It is very pricey but worth experience at least once.
wait time
100.0% positive
  1. Toro tartare with caviar :incredible and so many other dishes I cannot list cause the list would be too long.
5 Star Rating: Highly Recommended

11/12/11

Simply Divine!

by Chubby Restaurant Goer at Citysearch

Ok, those reviewers crying about the price, just go home and cry to your mom. The very concept of this restaurant is that the best food is priceless. And this is the best sushi I ever tasted in my life. Maybe one day I'll go to Japan and find another place better and cheaper but if you live in the states, this is it. Service is impeccable as expected. I did not see Chef Masa but the chef I got is quite passionate about the food. I was chatting with my friend and the chef interrupted me, "Please eat, getting cold!" He would even show you how to eat (with hands) or when to use soy sauce and/or ginger. Sitting at the sushi bar, you can witness these chefs transform these fresh ingredients into works of art of sight and taste. If you enjoy food, sushi counter seating is a must, but if you rather talk with your mate then I would recommend table seating. The question to ask is not if it's worth it, but is there another restaurant like this or better. If so, please let me know.

5 Star Rating: Highly Recommended

09/16/11

Bucket List Restaurant

by huskyduck at Citysearch

There are all kinds of restaurants that we all love. There are the familiar, close to home places that have a high comfort level. There are special occasion places you treat yourself to maybe once a year or so. There are even destination restaurants, those where you literally plan a trip around that require maybe getting in an airplane. And then there are those places that are the elite of the elite, what we might call Bucket List Restaurants. These are the places a true foodie must make a pilgrimage to before she/he dies. Masa is on the Bucket List.

It all starts out with the environment. Much thought is given to one's senses as they approach and enter the restaurant. Calm, serene, inviting. Then the service must be absolutey first class. Check. The food itself must be the best available in the world. This is guaranteed at Masa. The fish you eat here comes from all over the world. Land foods, the same. And of course, the skill of Masa himself. You could be served by Masa in a truck stop with fish from the local grocery store and it would still rise above. However, when a master like Masa is allowed to define and then bring into reality his idea of what it means to dine omakase style in Heaven, the ending result is Masa.

1 Star Rating: Poor

05/14/11

Big Rip off

by ek1023 at Citysearch

Big ripped off! $450 per person plus tax & tips.... U don't even know what you are getting, but just some cheap fish, don't even think about any Wagyu beef ($125 more for few slices), foi gras, nor blow fish!

Compare to Urasawa in Beverly Hills, Masa supposes to be better and more expectation because Masa was the "teacher" of Hiroyuki, the main chef of Urasawa! We expected more from Masa such as blow fish sashimi, Wagyu beef, shabu shabu foi gras, etc. The price @ Urasawa with all the above is just $275 plus tax and tips. For now, $450 per person @ Masa, we are getting nothing from above and worse. Disappointingly, Uwasawa is way more worth of the price for the food compare to his teacher "Masa".

Will NOT recommended this restaurant to anyone! Masa is just a name and nothing more! This restaurant does not worth any single penny of what they are asking for.

1 Star Rating: Poor

11/12/10

Awful service

by Hclynn1 at Citysearch

I wanted to fly to New York for my fiance's birthday in September and take him to Masa as a surprise. The restaurant only accepts reservations one month out but I called prior to August as I needed to book our plane tickets (or make other arrangements if necessary). I called in late July and talked to the receptionist, explaining the plans I was making and asking if I could make a reservation for the specific day in September. It wouldn't be confirmed until I called back in August but I was told it wouldn't be a problem at all. I went ahead and bought our plane tickets. I called the restaurant on the first day of August and they confirmed my reservation.

I was then told that the restaurant would actually be closed on the day I wanted to dine there (and closed for a week, so I couldn't go back the next day or anything). I was mad that they took my reservation before telling me this (knowing full well that I was flying out for the meal). I wanted a discount if I made a reservation in the future during my next NYC trip but they refused (and never returned several of my phone calls).

Not at all the service I'd expect from a restaurant like this.

5 Star Rating: Highly Recommended

08/03/09

Amazing experience, like no other

by allisont at Citysearch

Never thought I'd dine here, because I like sushi but always thought the difference between good and great sushi would elude me, so why waste the money? Enter a family member with a debt to repay to my husband, and next thing you know we're eating at Masa.

I've done all the NYtimes **** and Michelin *** in New York and found Masa to be exceptional even by multiple-star standards. The service was excellent, and I was impressed to see an Anglo female waitperson at a high-end Japanese joint - a first for me. We started with six appetizer courses (three cold, three hot), about 20 pieces of sushi and a light fruit dessert. All the food but especially the fish was sublime. The chef uses toro like other restaurants use parsley, and there were meltingly good hunks of it throughout the meal. We also had lots of summer truffles, shaved into some dishes, and even wrapping a piece of fish during the extended sushi course. We all left satiated but not overstuffed.

The only downside is the price. Our meal was $450 per person (low end of the $400-600 stated on the website). Wines by the glass were an extortionate $19 each, and the least expensive bottle was $80. I'm sure our generous host didn't see much change from $3000. for our table of four.

  • Pros: Fabulous, fabulous food
  • Cons: Price

The Details on Masa

Place Categories:

  • best sushi
  • unique hair experience
  • very attentive staff
  • very expensive meal
  • great service
  • elegant place
  • unique sushi course
  • nice decor
  • good ie
  • favorite high end restaurants
  • incredible other dishes
  • unique creations
  • expensive bottle
  • favorite japanese
  • incredible chef masa
  • very unhappy couple
  • amazing masa experience
  • meltingly good hunks
  • very pricey experience
  • terrible lighting
  • great care
  • divine food
  • nice room

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