2nd Avenue Deli

(212) 689-9000

162 E 33rd St
New York, NY 10016 40.7454 -73.9799

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Neighborhoods: Kips Bay, Midtown

Hours:

Monday To Thursday From 06:00 AM To 12:00 AM Friday To Saturday From 06:00 AM To 04:00 AM Sunday From 06:00 AM To 12:00 AM

Price:

$$$

Last updated 10.17.11

Category:

Delis And Delicatessens, Restaurants, Catering

Payment Methods:

American Express, Visa, Discover, Diners Club, MasterCard

Restaurant Special Features:

Local Favorite, Breakfast, Family-Friendly Dining, Late Night Dining, Brunch, Lunch Spot, Food Delivery

General Info:

Open 7 Days

Cuisine:

Kosher

What People Are Saying About 2nd Avenue Deli

Featured Review

Contributor

Contributor

The Scene – Like Streisand on repeat, the 2nd Avenue Deli recalls an endless strain of the way we were. Brightly lit and tightly packed, the new location recreates the old with tile floors and Hebraic lettering--minus grimy decades of matzo meals. Service is brisk, since every customer insists on telling the waiter a story about the time Aunt Esther ate at the old deli in 1974. – – The Food – The deli staples remain much the same (cue "Tradition!"). Matzo ball soup is shot through with chicken flavor and is surely a cure for anything that ails, while pastrami, though…

Editor's Tips

What to Drink:
A full bar is available; a screwdriver goes surprisingly well with brunch in any religion. Otherwise, a Dr. Brown's soda is the way to go.
The Extras:
Freebies abound: Depending on the time of day, you might get presented with a bowlful of gribenes (chicken skin) or a shot glass of a (non-dairy) chocolate egg cream.
When to Go:
Since the space is significantly smaller than the last incarnation, long lines out the door are common. But given the place is closed for only two hours a day, late nights provide easier access.
ambiance
100.0% positive
  1. I'm curious to see if in the long run this new location will have a permanent effect on this great New York institution.
  2. haven't been to the new location, but I went a ton to the old location and the food was always fresh and delicious.
  3. I'm not sure if the dead atmosphere contributed to my overall impression of the food, which was good, but it's just not the same as the old location.
dessert
50.0% positive
  1. As an aside, 2nd Ave. gives its patrons a small shot glass full of its very tasty chocolate soda to cap off lunch.
food quality
60.0% positive
  1. I'm not sure if the dead atmosphere contributed to my overall impression of the food, which was good, but it's just not the same as the old location.
  2. Do not get me wrong, 2nd Ave. makes a very good, tasty sandwich, but it is on the leaner side.
  3. As an aside, 2nd Ave. gives its patrons a small shot glass full of its very tasty chocolate soda to cap off lunch.
  4. the food is still good, but not sure if it is worth the trouble.
  5. haven't been to the new location, but I went a ton to the old location and the food was always fresh and delicious.
service
0.0% positive
  1. Product is poor, and service is worse.
  2. If you order take out you're made to feel like you're in the way and the hostess is just plain rude.
value
50.0% positive
  1. the food is still good, but not sure if it is worth the trouble.
  2. And there's been a huge wait to get in!
  3. The portions are just not what they used to be and the SERVICE is horrible.
wait time
100.0% positive
  1. I'm curious to see if in the long run this new location will have a permanent effect on this great New York institution.
1 Star Rating: Poor

05/27/09

Not worth the hype

by tmitchel11

Their deli doesn't have prices on it. They pretend to ignore you when you ask how much everything is. I ordered a half pound of turkey, a half pound of roast beef, and a half pound of pastrami and some side salad and the total came to $77. They only told me the price after everything was wrapped up and I felt obligated to pay. Their fake smiles could not satiate the bad taste in my stomach I got from knowing I was ripped off.

  • Cons: Overpriced and TERRIBLE service
1 Star Rating: Poor

03/14/09

Product Poor, Service Worse

by servicepoor

Product is poor, and service is worse. Tonight I went in and ordered a sandwich to bring as a gift for a friend. They made the sandwich wrong and I brought it back. Before I went back I called, the person on the phone said just come in and we'll have a new sandwich waiting for you. I get there and ask for it, and then they say give us the old one we'll clean it up for you. As he starts "cleaning it up" he uses his bare hands to take apart and put back together the food. Now that's a first class move. So they lied on the phone. Then I went and asked to speak with the manager after watching my turkey get man handled. So some guy named Mohamed said he was the manager. Seemed nice at first. He said it wasn't him who answered the phone and would not make a new sandwich for me. Then I just asked for a refund. Mohamed says where is your receipt. I said I was never given one, but the guy who took my cash was right there. The cash man acknowledged me, but then Mohamed said without the receipt no money back. So much for service. And... I did spend $31 for a quart of soup and 1 turkey sandwich. Sheesh. You would think you would get more for what you pay at this place. My only recourse is to talk with some guy Jeremy who owns the place. I'm told he is in every morning. Jeremy, if you are listening Mohamed should have slightly better customer service skills, and the guy behind the counter shouldn't argue about not making the sandwich wrong. Heck, it might be nice if he didn't stick his fat knuckles in my food. After all, I did order it, and ya made it wrong. So, I congratulate you on taking my money without issue, and telling me to shove it just as easily. Hope others fare better at this place than I did. Anyone reading this, I'll smile if you eat somewhere else. Besides, its new york and 2nd avenue deli is nothing more than overpriced and loaded with fat fingers.

  • Pros: Nice Decor
  • Cons: Service is Lousy
3 Star Rating: Average

07/23/08

Had a "Pastrami Off" Versus Eisenberg's, and Eisenberg's Won!

by funitalian67

I'm a lover of pastrami, and I recently found Eisenberg's, and thought I was in heaven (read my review). However, since I'm always searching for the next best thing, I decided to give the 2nd Ave. Deli a try given its long heritage and proximity to my office. Do not get me wrong, 2nd Ave. makes a very good, tasty sandwich, but it is on the leaner side. Unfortunately, a little to lean for my taste. As such, I had to give the victory to Eisenberg's by 20 cholesterol points...lol. As an aside, 2nd Ave. gives its patrons a small shot glass full of its very tasty chocolate soda to cap off lunch...very nice touch!

4 Star Rating: Recommended

06/02/08

Still Great Matzoh Ball Soup But Something's Missing

by huskyduck

I went to the new location late on a Saturday night and I was literally the only person in the place for about 30 minutes until another party was seated. I'm not sure if the dead atmosphere contributed to my overall impression of the food, which was good, but it's just not the same as the old location. It felt kind of sad to be honest. The matzoh ball soup is still tops in the city, however. The complimentary pickles and slaw as good as ever. I'm curious to see if in the long run this new location will have a permanent effect on this great New York institution. Even so, the Second Avenue Deli is still one of the top 5 New York Delis, though I used to rank it overall number one.

  • Pros: Still great matzoh ball soup; still great pickles and slaw bowl
  • Cons: The new location has taken something away from this great New York institution
4 Star Rating: Recommended

03/19/08

rude!

by tbp9

Sadly, not as good as the original. The portions are just not what they used to be and the SERVICE is horrible. When calling for a delivery expect nothing but rudeness. This is unfortunate... the food is still good, but not sure if it is worth the trouble.

  • Pros: delivery all over the city
  • Cons: RUDE

The Details on 2nd Avenue Deli

Place Categories:

  • delicious food
  • poor product
  • huge wait
  • not bad taste
  • full small shot glass
  • horrible service
  • great new york institution
  • just plain rude hostess
  • very tasty chocolate soda
  • great deli
  • not very good sandwich
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