New Beef King Inc

07/09/09

Best I've HAD!

by Wendy888 at Citysearch

1. Beef/Pork Jerky flavors vary depending on which providence the maker's are from.

2. Longevity, New Beef King has been around for DECADES. Others are more fly by nights. They are not PRUDENTIAL the insurance company who will match the competition.

3. Sample before you buy. Don't blame others for your ineptitude.

4. Seriously?? Do you work for the competition? Chinese bashing on Chinese and wishing they go out of business.

****BTW I DON'T WORK FOR THEM. I GREW UP IN CHINATOWN AND KNOW THE LOCAL JOINTS. I TAKE OFFENSE IN IGNORANT COMMENTARIES****

• Pros: I had same in HONG KONG, AWSOME!!!
• Cons: Small space

07/31/08

horrible and not worth the money

by porkipine69 at Citysearch

The lady was shady like most chinese people. I was in search of a different beef jerky joint. However, I went into this one and asked if there was another beef jerky place around there. I knew there was one because I went to Ling Kee about 6 months before. However, I didn't know they moved or wasn't aware of their name until later because my uncle just took me to it and I didn't pay attention to the name of the store because it looked so shabby. Anyways, I went in and asked there was another beef jerky place around, and the lady said no. How foolish of I thinking, that a chinese lady was going to tell me the truth. I am chinese myself and I should have been aware that many chinese business owners don't believe in ethics. Once, I saw the beef jerky from outside the window, I already knew this was the wrong place because it appeared so dried. I already made all this small talk and I was getting desperate because my grandma really wanted beef jerky from NYC. I bought about $25 worth and I regret doing so. Don't believe any of the ZAGAT Rated nonsense its not trustworthy. save your money and go to Lin Kee. I wouldn't have bashed on this store if she didn't lie to me. Hopefully this place closes down soon.

• Pros: easy to find
• Cons: everything else

07/14/07

Long Live the KING!

by monichen at Citysearch

I have been coming to the New Beef King for 2 decades. I went through two pregnancy cravings on this stuff. It's hard to find this kind of freshness, it reminds me of the street vendors back in Taiwan when I was really little. The dry/wet spicy beef/pork that are displayed are for the tourist trade so are not as spicy as you might think. However if you are like me who like it extreme you can ask them to make a batch of the wet spicy sauce extra hot for your next order. This kind of special attention is generally lost with mass marketing where impersonal staff man the counters.

The stuff are sold out fast in their shop so if you don't live in the area place your order by phone or write to them at newbeefking at gmail dot com. and they will mail it to you. I don't think the jerky's have any preservatives so eat it fast or keep it refrigerated. I use to do a lot of driving because of work and had no time for lunch. I would munch on the jerky throughout the day with a bag of fruits and I was good. This is way better than grabbing a chocolate bar.

The pricing is reasonable: tendons=$13/lbs, chunks=$16/lbs, slices=$18/lbs

• Pros: Customer service is excellent, will tailor order with advance notice (ie, extra spicy sauce), will ship to you.
• Cons: Parking in manhattan costs an arm and if you don't get there early the stuff gets sold out fast.