Gutsy French fashion with metropolitan flair, for uptown and downtown ladies alike.. The Scene A great store with a cozy feel, carpeted and luxe with lots of mirrors. Saleswomen are usually refined French ladies who like to chat and make you feel welcome. Loyal customers come in to see what's new, while younger ladies pop in to drool over key editorial pieces they've seen in fashion mags.
The Goods Rykiel has been a player in the fashion scene for a long time and consumers turn to her for her often witty, always beautifully crafted knits and separates. Expect lots of basic black with wearable shots of primary color and tongue-in cheek-details. The clothes are feminine but never frou frou, sexy but always sophisticated. And don't overlook Rykiel's accessories line, including jewelry and handbags. She's at the top in this game too.