(212) 995-8889
511 East 6th St
(nr. Ave. A)
New York,
NY
10009
40.725361
-73.983701
Neighborhoods: Alphabet City, East Village, Downtown
Hours:
Mon-Fri, 3pm-4am
Sat-Sun, 6pm-4am
Last updated 4.14.11
Category:
Bars & Clubs, Singles Bars, Lounges
Payment Methods:
American Express, Discover, Visa, MasterCard
Bar & Pub Special Features:
Martinis, Private Rooms, Darts, Bar Menu, Mojitos, Dance Floor, Happy Hour
Bar & Club Special Features:
DJ, 21 & Over, Specialty Cocktails, Date Spot, Romantic Nightlife, After Work, Private Parties
Smoking Permitted:
No
Reviews & Ratings for Identity Bar & Lounge
35 reviews
What users are saying:
never again
by fiddy7
Went there on last night at about 10:30. The place was dead (expected at that hour I suppose) but the place right next store, seemed the place to be. Alas, we had to meet friends at Identity so we ordered a drink. Two bartenders, one was a hot guy, and one was a disgruntled female. Both of them seemed too engrossed in their conversation to wait on the patrons. My drink was really weak. my friend said hers was too, and asked the female bartender to put some more liquor in it, to which she responded by taking a straw and dipping it into the drink to perform her version of "a taste test" . I was completely floored. How insulting and just unprofessional. She made a face as if to say, "you're full of sh-t, I taste plenty of liquor in there." My friend said, "can you please put more vodka in there?". The nasty bartender hastily grabbed the bottle of grey goose and started pouring it in, from about 2 feet away (what was she reenacting a scene from Cocktail?) and managed to spill half of her pour on the bar. BUT, her drink was STILL weak! When we went to go smoke a cigarette, she proceeded to talk sh-t about us to the hot bartender.
After her attitude, I decided to watch her make my third drink, b.c at this point, i should have been at least buzzed and i was prefectly sober. She put a decent amount of vodka in, but all i tasted was juice. the outcome? they water down their bottles. i ended up leaving a fair tip, only bc the male bartender was hot, despite his reluctance to flirt with me. he seemed more interested in speaking to the chubby guy down at the end of the bar.
on the plus side, they placed really good music.
- Pros: good music selection
- Cons: watered down drinks
Go to physical therapy next day
by pypy89
I went here for my mom's birthday and it was like the best. I had reserved a table in advances and the service was very good. The music was ok. My mom really love it, she had to go to physical therapy next day.
Really quiet on a saturday night
by looni
Arrived there at 1am on a saturday night and it was stonedead.
One DJ playing with one table occupied and an empty bar.
The music wasnt awesome and the interior was nothing special.
Misleading average grade of the reviews.
NEVER BEEN HERE BEFORE BUT HOPIN ITS FUN
by BRITBRAT
I BEEN CHECKIN IDENTITY LOUNGE/ BAR OUT ONLINE FOR A COUPLE OF DAYS NOW IM ACTUALLY HAVIN MY 21ST GET TOGETHER HERE ....I DONT KNOW WHAT ITS LIKE BUT FROM READIN SUM OF THESE REVIEW I THINK I WILL HAVE FUN N ENJOY MYSELF....THEY ONLY PROBLEM IM AFRAID OF IS THE MUSIC BECUZ IMMA PARTY GIRL N I LOVE DIFFERENT TYPES OF MUSIC BUT IM AFRAID THAT THEY PROBABLY WONT HAVE MY TASTE IN CERTAIN MUSIC LIKE REGGAE...I LIKE OLD SKOOL REGGAE N NEW SKOOL REGGAE LIKE VYBZ KARTEL,MOVADO,BEENIE MAN,JAH VINCI,JAH CURE U KNOW THE BANGIN ARTIST...ALSO HIP HOP LIKE RICK ROSS ,JAY Z ,DRAKE U KNOW N SO ON ...BUT IM WORRIED ONLY BECUZ I KNOW THESE R THE TYPE OF MUSIC THAT WILL GET PEOPLE OUT THERE SITS N ON THE DANCE FLOOR N I WONT EVERYONE THAT I INVITE TO ENJOY THERE TIME THERE WIT ME N NOT BE BORED SITIN DOWN CUZ I ONLY TIRN 21 ONCE N I BEEN WAITIN FOR THIS DAY FOREVER BUT FROM WAT IM READIN EVERYTHING ELSE SEEM PREFECT N THE PICS R BEAUTIFUL THE PLACE LOOKS NICE JUS CANT WAIT TO SEE HOW EVERYTHING TURNS OUT BUT AFTER MY 21ST BDAY GET TOGETHER I WILL LET U GUYS KNOW HOW IT TURNED OUT SO STAY TUNED LOL
best bar in East Village
by bdawgs
what a special place..this bar has it all.. I love this bar and all that it offers..
- Pros: great crowd , great friends, a must see
- Cons: should be a franchise
very friendly bar
by gcuk
Cool bar, very welcoming. The girl working the bar, with the tatoos (should have found out your name) has got to be the coolest girl in NYC!
DJ later on, great tunes too.
- Pros: Great crowd, friendly barstaff
Good times
by BD11
Great bar in lower east side. Many people enjoy this hot spot for its crowd and music. I personally think that as far as bars in the LES this is by far the coolest
- Pros: Best place to lose your identity and find your Identity
- Cons: Nothing
Best East Village spot for sure
by cshous
Identity is by far my favorite bar in NYC. The staff there are awesome--Lawrence and Laurie will always make sure that you're having a good time. I had my 26th birthday there this year and we were very well taken care of--we had a table (no charge), free champagne, and great music. Identity is good on any day of the week. Sun-Wed are a little more quiet and intimate, although you can come in for Burlesque on Tuesday or Rock Band on Wednesday. Fridays and Saturdays are when the real party happens, with killer DJs and two floors open. Love this place!
- Pros: friendly staff, good atmosphere, good music
- Cons: none
AMAZING AMAZING AMAZING
by hahagisi
I recently celebrated by 28th (1/9) birthday party here....we had a great time there.
Lori - one of the best bartenders in NYC - hands down. DJ was great. All in all GOOD TIMES
- Pros: no cover
- Cons: music was so good - not enough dance space
CRAZY NYE minus the Drama!!!!!
by xhinadol78
We recently had an open NYE party there with about 80+ people and I couldn't have found a better place! Lawrence, and his "it won't s@ck itself" T-shirt couldn't have set things up any better! If I threw a party on a deserted island and could pick 10 peeps, Lawrence would be in my top five!
The downstairs was a perfect space for everyone to dance and scatter, whilst the upstairs bar provided even more room for all the mayhem! Evelin (sorry if I butchered your name!) the sweetest bartender in the whole world, makes MEEEEAAAN shots and NASTY MARTINIS with sugar rimmed glasses! She was fast and so friendly and sweet to everyone! The space was perfect, everybody there was chill and was there to party!
AAAnnd music was OFF the hook! The DJ spun old school hip hop, and even turned down the music slightly downstairs so we weren't all screaming at the top of our lungs at one another! Priceless.
Overall, not only did this spot make one of the best NYEs, but this spot is going to be my regular haunts going forward. Tues sugar rimmed martinis, burlesque shows, and awesome music... WHAT?!?!?!
- Pros: great service, atmosphere, energy, MUSIC
- Cons: Nada


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