NOW I CAN READ THE FINE PRINT !

by Masiello

I recently went to see Dr. Rozenberg for my regular checkup. My prescription hadn't changed that much but I was having problems reading the fine print in some medical texts, reference books and drug labels. He changed my lenses to a new digital progressive type and it made a world of difference when reading fine print. The difference was dramatic and definately worth the price difference.

Dr. Domenick Masiello

• Pros: cutting edge technology

Superstarrr

by Kapplebaum

I came to 10/10 to get ONE new pair of glasses, and I left with 5!! What a great selection they have! I could not resist...the staff was able to help me and fit glasses to MY face, and MY coloring (something which I often find difficult). I decided to get my eyes examined as well, and the Doc was great. Now that I can see, I love looking at myself in the mirror in my new frames...only problem is I can never decide which ones to choose!Love them all.

10/10 is now a regular stop in on my shopping trips.

Thanks!

K Applebaum

• Pros: Excellent staff, great vibe, personalized service
• Cons: Too many great frames to choose from!!!!!

Nice glasses, helpful service, expensive, overrated.

by phemsworth

Was given a shot of liqueur after choosing glasses, probably to ease the pain of the cost. Nice selection of glasses but I never spent 915 dollars for a pair of glasses before (frames 200 dollars, 700 dollars for examination and progressive lenses. Very expensive).

• Pros: Help with choosing frames
• Cons: Very expensive

Response from this business

70323– September 09, 2009 at 09:40:37 PDT

Hi phemsworth, I am so sorry that you were unhappy with the frames and price of lenses that you chose this past February. We thought that all was well and you were really pleased with your new digital progressive lenses with the Claris HD Guard (anti-reflective and scratch coat) because you even upgraded them in March and reordered the frames again in September. We do offer lenses that are not as advanced in design that are lower in price, but the majority of our patients request, expect and prefer the newest optical technology available. Your satisfaction is critical to us. Please contact me at your convenience and I can explain alternative lenses that you may care to know about for the future. Ruth Domber

EYES on the Park!

by Piechef

I got tired of waiting on line at the Shake Shack in Madison Square Park (usually worth the wait) so I took a little walk to see if there was any other food around.... I saw their pretty pictures in the window and thought I'd just check it out.. you know.. a little lunch time eyeglass adventure? I walked in and that was it! LOVED the sunglasses so much that I bought them on the spot. Tortoise shell and turquoise. They were nice, helpful and fast to find this lovely frame... lunchtime was almost over, yogurt for me today... but I'm going back next week to get my eyes examined for contacts. I'll keep you posted.....

• Pros: near Shake Shack

Response from this business

70323– August 25, 2009 at 10:11:13 PDT

Haha.... you left here today so happy......thanks for making us all smile along with you. You were a riot! Enjoy your new shades, Ruth Domber

All fluff, no skills

by mayabi

An honest disclosure: this is my first public review of anything. The reason I am writing this is b/c I was refered to this place by a friend (who btw, needs glasses only occasionally) and I was completely swayed by the reviews. I know how miserable it can feel when you cannot see properly and I do not want anybody else with higher prescription to make the same mistake I did.

Dr. R is a super nice person but unfortunately not good at what he does. If you have less than simple prescription, I would not recommend Dr. Rozenberg. Despite trying for 6 months he could not get me a proper prescription for either the contact lense or eye glasses. I told him I never experienced so much difficulty with my lenses before. His answer was custom lenses which by the way costs a fortune and he charges extra for his time for fitting. I went through a painful 3 months with the awful prescription when I finally I found my current doctor who was able to get the correct prescription right away. Not only that, I see 20/20 with bi weekly disposable lenses! My new doctor said Dr. Rozenberg's prescription was completely wrong and over corrected. 10/10 also charged me almost double for the lenses (Manhattan overhead I suppose).

Also, the staff messed up my order of trial lenses and it took almost 2 months to get one of the trials. Finally they said they will get it Fed-exed and pay for the charges. But in the final bill they charged me for it anyway. They are super sweet on the outside but not so on the inside.

• Pros: nice and friendly staff
• Cons: Incomptent staff

Response from this business

70323– August 25, 2009 at 09:29:07 PDT

I am truly sorry you did not have a good experience at 1010 Optics. When Dr. Rozenberg fits any kind of a custom lens it is only because there is a fundamental problem that exists with a 'one size fits all' disposable lens for some patients. We always explain that custom lenses offer the best possibility for an exact corneal fit. Until completion of the case, any lens the patient wears, is of course only temporary and that any imperfections are always modified on subsequent visits. Yes, on occasion patients want to give up and return to a 'one size fits all' lens but the vision, comfort or eye health problem tends to return.

Please contact me directly and I will correct any charges that were made to your account. It means everything to us that our patients get the eye care that they need, the newest technology that we can offer and great service that they can count on. Ruth Domber, 10/10 Optics

Can Stay There a Week!!!

by Swid

Move over Imeda!! I can't believe I own over 15 pair. I go there instead of to a museum and inevitably buy another pair, or 2, or 3. You just can't help yourself. Change your look every day. Costs alot less than plastic surgery and is much less painful. A great store and an experience like no other. Spend an hour or 2 watching the action at 1010 and you will know what I mean. Worth every penny, er dollar. I love them, but which pair should I wear tomorrow? The most fun you will have with your clothes on. Check them out.

• Pros: The coolest selection of eyeware anywhere
• Cons: Unfortunately, you will have to leave when you get hungry

Response from this business

70323– August 25, 2009 at 09:37:23 PDT

It's time for your next pair..... the hand painted green ones that you were interested in just arrived for you to look at. You'll love these, too! See you soon, Ruth Domber

great staff

by hannahpurdy

I took in my slightly complicated frames for new lenses, and the frames were never the same (the lenses kept popping out.) 1010 gave me new frames for almost half price and new lenses for free -- and they were really nice about it.

• Pros: helpful staff, reasonable folks!
• Cons: What are the drawbacks?

Response from this business

70323– August 25, 2009 at 09:41:46 PDT

Thanks for the kind words. That's what we're here for. To help you out. Ruth Domber

Excellent experience

by reevka

I was so surprised to walk in an find everyone smiling. That was a nice surprise, especially now when all the people in shops seem so sad. I said I needed glasses and they helped me find really comfortable great looking glasses that I won't be ashamed to wear in public. I might even look better with them than without them. Ha!! Friendly people work there. Cool selection. Citysearch was right!!

• Pros: they know what they're doing
• Cons: closed saturday

Response from this business

70323– August 25, 2009 at 09:44:24 PDT

Hey Reevka.... I think that the guy next to you wanted your number! He thought that you were cute. If you're interested, let me know and I'll help you to 'see' each other ;)

Ruth Domber

I am so happy!

by porchgirl51

I am so happy to review these guys! They are so nice and friendly. I was very nervous because I never love my glasses and I always think that I know what I am doing when I go to get new ones. I just walked in last week becuse they are near work and I was just going to look around. Believe me, I was so surprised when this chic boutique had such nice staff to help me. I really wasn't going to get glasses but the price was less than I thought and they showed me such a fun frame (handpainted) on Sale.....LOVE THEM!!!!!!

• Pros: A computer screen to see what I looked like in the glasses
• Cons: They open at 10AM and I like to pick up before work

Response from this business

70323– March 17, 2009 at 16:43:12 PDT

It is so important to us that you love your eyewear and feel great when you're wearing them. Thanks for all the kind words and the wonderful review. It means alot to us! Ruth Domber

Poor service

by quazi918

The quality of service was fair and the staff was even worse when they learned I had eye insurance. They tried to get me to spend on unnecessary things and refused to accept parts of the insurance coverage. Overpriced and not worth another visit

Response from this business

70323– October 22, 2008 at 18:06:16 PDT

Please allow me to explain... We have many patients who are permitted to make a purchase outside of their network and with a properly coded receipt (from us) they will receive full or partial reimbursement directly from their provider. We do all of our labwork in house and do not use the insurance mega labs that are a required part of their contracts. We are able to maintain such high standards for our eyewear by keeping it all under our roof.

Our eyewear collections are outside of the listings that insurance providers will accept. Although our boutique collections are mostly exclusive

many of them are moderately priced. If you give us another chance, we'd love the opportunity to help you find the perfect eyewear. Thanks, Ruth Domber