Add some ooh la la to your love life.
(347) 706-3772
51 University Pl
(Between 9th Street and 10th Street)
New York,
NY
10003
40.7325
-73.9939
Neighborhoods: Greenwich Village, Downtown
Reviews & Ratings for La Petite Coquette
152 reviews
What users are saying:
worst management ever
by bamasfam at Citysearch
This store has great lingerie. The only problem is the owner. Rebecca is scary. I was trying on a La Perla bra when she burst into the dressing room asking for my astrological sign. It took me completely off guard--I have never experienced such an unprofessional owner. She prides herself on the pictures displayed on the wall, yet she has no problem talking about the personal lives of her clients. This woman is the only downside to La Petite Coquette. Try Journelle instead.
The choices and service are superb
by DenverToo at Citysearch
I get to NYC several times a year with my girlfriend who loves to make it an afternoon with me here. She's small(36A). This is THE shop for undies that are gorgeous and fit. My girl is "very girlie," not the cotton panties and bra type, which is why we love this place. From lacy thongs, garters, corsets, and bras, to the seductive, sheer fabrics and laces. We're also encouragded to use the fitting room together...nice touch, ladies!
- Pros: Very customer focused and accomadating
Love it
by SamT at Citysearch
LOVED IT... my friend told me I should stop by this place... since then I stopped by over a dozen times... every time I went home with a shopping bag!
The only place to go for lingerie
by Eliza P at Citysearch
I've been going to this place for years, and it never disappoints. I go there 1x or 2x a year to get a new set of bras, and this time Montie helped me. She's extremely attentive, knows the inventory really well, and brought out a number of bras that she thought would fit - adjusting the selection based on what we were discovering didn't fit as well. She didn't rush me, she was very patient and I walked out feeling like I had made some good investments. The fact that she didn't rush me was especially important to me, as nice bras are not cheap, so I appreciate that they let you take your time to try things on and make decisions that you won't regret. I do have to say that not everyone is as good there, though I don't want to name names, but just ask for Montie when you go.
- Pros: Great selection, generally good staff
- Cons: Expensive, sometimes crowded
Elegant and Beautiful!
by LaceyBubbles at Citysearch
What a fantastic store! The owner, Rebecca, is as charming and sophisticated as the precious gems that line the wall of of her store!
Amazing brands like La Perla, Wolford, and Cosabella. In additon to lingerie, she has a selection of toys and candels... A great selection of fancy, frilly things and pratical peices as well. And not to mention, when they have a sale, its a fantasic deal :)
Truly lovely place, I can't wait to go back!
- Pros: Very attentive and helpful staff, hard to find designers
- Cons: You'll want to spend all your money there!
best lingerie store in the city
by girlie22 at Citysearch
This is by far the best lingerie store in the city. It feels like walking into a lingerie store in Paris; very girlie and intimate. The sales people are very good about suggestions without being pushy. The whole experience of buying lingerie becomes much more pleasurable than in other places; good dressing rooms with good lighting, great selection, and sometimes even crazy sales. Fantastic selection of different brands from very expensive: La Perla, Huit, Aubaude, Cotton Club, to affordable: Hanky Panky, and many many others. I definitely recommend it.
- Pros: best selection, best sales people
- Cons: wanting to buy more than you planned on
Hands Down, My Favorite Shop for Lingerie!
by nyc83 at Citysearch
I have been shopping here since I was in college and it's my number one favorite shop for lingerie, both for fun everyday things and for luxurious special items that fit *perfectly*. I lived in France for two years and this place reminds me of the lingerie shops there for its classiness but is also American with its fun and open ambiance. The staff here is super super knowledgeable but not at all snobby-- the vibe of the store is lighthearted so you won't encounter any attitude.
If you're a guy looking for your girlfriend, this is also the perfect place for you-- again, bc of the great selection and helpful staff.
If you're a woman who has never really tried anything fancy or frilly before but looking for something a little different than your everyday Maidenform, you can absolutely trust the staff to help you find something right. They aren't pushy at all and won't try to convince you to get something that you aren't comfortable with.
Enjoy!!
- Pros: Very knowledgeable and friendly staff, gorgeous selection
- Cons: None!!
the best fitting you'll ever get
by bslaw100 at Citysearch
Although the prices are high, there is a wide range of prices and there are sales.
The sales women are very helpful and experts on fitting bras.
- Pros: attentive, knowledgeable, saleswomen
- Cons: expensive
The Best in NYC - by a mile
by Jillin at Citysearch
Last night I went to La Petite Coquette, and I was so pleased with my experience and my purchases that the next morning I sent the following email to the store's website to let them know how happy I was. I think my email says it all.
…I just wanted to send a note and thank the girl that assisted me last night (Thursday evening May 28) at around 5 pm. I came in looking for a few great every day bras, but that were also attractive so that my boyfriend could enjoy them too. Straight off she checked my size and then brought me tons of bras to try on. She was very patient, very professional and gave me some great tips. When I got out of the dressing room, I had tried on so many bras my head was spinning, but she had all the "yeses" and "maybes" ready to go, which made it so easy. When I got home, I tried on my purchases (four new bras) and I love, love, love each and every one of them - including that fantastic regular bra that turns into a halter bra. Her recommendations were exactly right. I never got her name, but if you know who was working that evening, I just wanted to pass along my thanks and make sure that she got recognition for a job well done!
I have been to your store many times over the years and have always been very happy with my purchases. I used to live on 12th and 6th way back when your store was in the smaller space on the other side of the street. Now I live in Tribeca, and don't get there as often, but whenever I need some new bras, I always come to your store. I am so happy that your store is still around and doing well. You totally deserve it. Your selection is excellent, the store is beautiful and the staff is outstanding. You are the best in the City by far.
See you soon!
(LPC – If you know the name of the sales person that helped me, you can post her name in the comments section on Citysearch so that others will know who she is.)
(By the way, the website is really cute too and they have sales and specials sometimes)
- Pros: Excellent selection, staff and decor
- Cons: nothing
Great Place for Bras
by Judy2009 at Citysearch
The owner Rebecca gave me individual attention and I have a larger bust and cannot usually find bras in my size or any different colours and I found them here
Also a great to buy hanky panky underwear
- Pros: Excellent bras in wonderful colours! and great service
BEST LINGERIE SHOP
by swismis at Citysearch
I had the best experience in the store today. I have gotten my breast redone 6 months ago and went to all the major department stores , the worst experience. I enter la petite coquette today and all my fitting were fantastic. If you invest in new breast you must treat them like your jewels, they deserve the best support so you can have them perfect for a long time. So I am telling you I flew to NYC to have the lingerie expert put me in the best. Please , you invest a lot of money in the breast go to expert to give you the best to make sure in 5 years they are still fantastic Thank you so much to all the girls at la petite coquette in NYC. From a very , very happy shopper.
- Pros: EXCELLENT SERVICE AMAZING SELECTION






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